Research on the Narrative Strategies and Effects of International Communication of New Mainstream Films

Data Analysis based on YouTube Platform

Authors

  • Huixin Xu
  • Yiyu Chen

DOI:

https://doi.org/10.62051/ijsspa.v3n1.11

Keywords:

International Communication Narrative, Continuity Theme, New Mainstream Film

Abstract

The new mainstream film is a new form of the current film, which plays an important role in the international narrative communication. According to the YouTube film transmission data in the platform, a comprehensive analysis of the current new mainstream film in the international narrative strategy, including increasing the film transmission themes, improve the film design imagination, add continuity characters and change spread thinking, according to the relevant movie data, confirm the film international narrative communication effect, for the spread of sustainable proposals.

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References

Shen Fei, Li Huailiang. The imbalance of the international communication of the new mainstream films under the perspective of a community with a shared future for mankind [J]. XueHai, 2023 (04): 210-216.

Wang Yihan. A Brief analysis of the relationship between new mainstream films and Excellent Traditional Chinese Culture [J]. Mass Art, 2023 (03): 117-119.

Qiu Ling, Hao Wenjing. Research on the path of new mainstream films to help build international communication capacity [J]. Media, 2022 (20): 56-59.

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Published

27-05-2024

Issue

Section

Articles

How to Cite

Xu, H., & Chen, Y. (2024). Research on the Narrative Strategies and Effects of International Communication of New Mainstream Films: Data Analysis based on YouTube Platform. International Journal of Social Sciences and Public Administration, 3(1), 73-76. https://doi.org/10.62051/ijsspa.v3n1.11