The Evolution of Illustration Design in Food Packaging

Abstract

llustration art plays a crucial role in packaging design, and it has undergone significant changes in form and technique with the continuous development of society. Meanwhile, as an indispensable part of the social market economy, packaging design has evolved significantly with the progress of human society, continually expanding and enriching its scope. Illustration art has been widely applied in various design products. This article provides a detailed overview of the history and characteristics of illustration design and, through the analysis of domestic products, discusses the changes in modern illustration design in the field of food packaging. It emphasizes the reasons for the evolution of illustration design in food packaging and the importance of its expressive methods.