JIA, Zhiyu; ZHANG, Yaolin. Marketing Strategy Analysis and SWOT Analysis of HeyTea. Transactions on Social Science, Education and Humanities Research, London, U.K., v. 11, p. 522–527, 2024. DOI: 10.62051/4egc3r79. Disponível em: https://wepub.org/index.php/TSSEHR/article/view/2686. Acesso em: 13 may. 2026.