Miniature Time: A Study on the Narrative and Communication Effects of Online Mini Dramas from the Perspective of Empathy

Ruimin Qin

doi:10.62051/r8etm154

Authors

Ruimin Qin

DOI:

https://doi.org/10.62051/r8etm154

Keywords:

Online Mini Dramas; Empathetic Communication; Content Narrative; Media Strategy; Audiovisual Communication.

Abstract

In the wave of digital media, art forms such as online short dramas have emerged, quickly gaining market demand and audience love. Based on the theory of empathetic communication, this paper conducts a qualitative and quantitative analysis of the content narrative, media strategies, audiovisual communication, and communication effects of four representative online mini dramas. It is found that online mini dramas have taken shape in forming deep emotional links with audiences, but there are still many problems. Finally, this paper proposes solutions from multiple aspects such as government departments, creative entities, audiovisual platforms, and industries, to provide useful references for developing online mini dramas to expand artistic boundaries and social influence in empathetic communication.

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