XIAO, Zexin. Marvel and Legendary Pictures in the Attention Economy: Insights from the Innovation and Transformation of Media and Advertising Strategies for the Chinese Film and Television Industry. Transactions on Economics, Business and Management Research, [S. l.], v. 14, p. 303–309, 2024. DOI: 10.62051/2tn9b881. Disponível em: https://wepub.org/index.php/TEBMR/article/view/4390. Acesso em: 21 may. 2026.