1.
Lyu S, Musa R, Ding X. The Influencing Factors of Influencer on Consumers’ Purchase Intention in Live Marketing. IJGEM [Internet]. 2024 Sep. 28 [cited 2026 May 26];4(2):451-7. Available from: https://wepub.org/index.php/IJGEM/article/view/3741